Everything You Need to Know About the Mixed Feelings Drop

Our first new scent of 2025 is almost here and we can't wait to share it with you. This has been in the works for a while and you won't want to miss it. 

WHAT'S DROPPING: MIXED FEELINGS

If you've been here for a while, you might be thinking the name sounds familiar. Well, it is... but the scent is completely different. Mixed Feelings was one of the first scents I ever designed, so it'll always have a soft spot in my heart. I loved the original scent, but over the years, felt like it could be more. So I followed my creative instincts, told our perfumer I wanted to start from scratch, and we made some magic. You can check out the full story and scent profile here.

THE DROP: MAY 1, 2025 

11:30am ET:  We're celebrating the drop with all of you on IG live! Tune in to ask Erica and I any last minute Qs and be there with us the moment Mixed Feelings launches.

12pm ET:  Our website will be closed to the public and early shopping will begin for our *text list + waitlist only*. A message will be sent out to these groups with the password to enter the site. They'll have the first hour to shop privately, which means they have first pick of everything. You can join our text list by texting SAVANT to 855-749-2311.

1pm ET:  Early shopping opens up to our entire email list. The password will be sent to inboxes at this time. Early shopping will remain open to BOTH text and email lists for the next 7 hours and will end on 5/1 @ 8pm ET. From here, our site will reopen to the public for everyone to shop.

4,500+ PEOPLE ARE ALREADY IN LINE
This is our biggest waitlist EVER and we are SO EXCITED!  With thousands of people already lined up for Mixed Feelings, there’s a big chance it’ll sell out. If you’ve been thinking about grabbing one, this is your sign to move fast once doors open.

PERKS FOR COZY CLUB MEMBERS

Many of you have already signed up for our new and improved Cozy Club, but if you haven't yet, you'll definitely want to make an account before the drop to take advantage of all the perks! You'll get 5% cashback on every $1 spent.

Can't wait to kick off cozy season with you all. See ya next week!