Everything You Need to Know About The Secret Menu Drop

Everything You Need to Know About The Secret Menu Drop

by Ingrid Nilsen

Our first new scent of 2024 (and one of our most unique to date) is coming tomorrow, so get those alarms set! Here's all the info you need to be prepared for launch day. 🍟🍸


The Secret Menu was inspired by Ingrid's love for the "New York Happy Meal" aka an ice cold, extra dirty martini with fresh, perfectly cooked fries. More than anything, this fragrance captures the allure of a night out in NYC. There's nothing like getting dressed up and sharing secrets over drinks with friends. It's like hitting the refresh button. There's an unparalleled magic about New York City, and whether you're sipping martinis in a dimly lit hotel lobby bar or on your best friend's couch, that energy is palpable. You can see the full scent profile and get on the waitlist (highly recommended!) here.

THE DROP: APRIL 2, 2024 @ 12pm ET

4/2 @ 11:30am ET: Join us on IG LIVE (@thenewsavant) to celebrate the drop. We'll also be sharing a sneak peek of an upcoming seasonal scent, so come say hi!

4/2 @ 12pm ET:  Our website will be closed to the public and early shopping will begin for our *text list only*. A text will be sent out to everyone on this list with the password to enter the site. This group will have the first hour of shopping to themselves, which means they'll have first pick of everything. You can join our text list by texting SAVANT to 855-749-2311.

4/2 @ 1pm ET:  Early shopping opens up to our email list. The password will be sent via email at this time. Early shopping will remain open to BOTH text and email lists for 11 hours and will end on 4/2 @ 11:59pm ET. From here, our site will reopen to the public for everyone to shop.


This is our most limited drop to date and you have *ONE* chance to get it. We have a set amount of candles and are anticipating a very high volume of orders, so the earlier you shop, the better your chances will be of getting it. It's very likely to sell out completely within a few days and THERE WILL BE NO RESTOCKS FOR THIS SCENT.

See you all tomorrow! :)