Revenge Never Smelled This Good

It's time to strike and get in touch with your fiery side.

SHOP HELLBOUND HEART

Spooky Season Scents

A Spell You Can't Resist

Our most coveted scent of the year is back, but only for a limited time.

SHOP WITCHING HOUR

The Fall Collection

WE ARE queer, women-owned | indie fragrance | artisan techniques | made in Brooklyn, NY *

There are so many different scents in the world that even if you smelled a new scent every minute of every day, you’d never smell the same thing twice.

Our sense of smell brings us into the present moment unlike anything else.

WE ARE queer, women-owned | indie fragrance | artisan techniques | made in Brooklyn, NY *

The New Savant

curious + original + independent

    Discover Something New

    Not sure where to start? We've got you.

    shop discovery set

    FEATURED IN

    "Nilsen and Anderson are invested in nurturing and educating their growing community by decoding the olfactory experience in equal parts innovative and personal ways." read more

    “After retiring from YouTube, Ingrid Nilsen got to work creating her new candle line The New Savant…” read more

    “The first collection went up for sale on December 3, 2020. It sold out in seven minutes!” read more

    "...the candle’s inspirations, including femme identity, lesbian pulp fiction and Ms. Nilsen’s favorite cocktail, the rosy-hued Clover Club." read more

    “These sales are happening without any sales or marketing on Nilsen's YouTube channel and minimal mentions on Instagram.” read more

    "They talk about capturing uncommon notes like desert air and pignoli cookies, and tell the story of the high school fantasy that inspired one of their most popular candles." read more

    “The New Savant is a candle company worthy of stock-piling. Considering how involved the founders are with the brand, each The New Savant purchase evokes a sense of community.” read more

    "...try lighting up a scent like The Usual and not being instantly transported to a delightful cafe filled with the aroma of fresh-brewed coffee and just-out-of-the-oven chocolate cake" read more

    "The queer, women-owned brand brings imaginative scents (specially co-created with master perfumers from a storied Swiss fragrance house) into homes, inspired by personal experiences past and present." read more

    READ ALL PRESS

    "Nilsen and Anderson are invested in nurturing and educating their growing community by decoding the olfactory experience in equal parts innovative and personal ways." read more

    “After retiring from YouTube, Ingrid Nilsen got to work creating her new candle line The New Savant…” read more

    “The first collection went up for sale on December 3, 2020. It sold out in seven minutes!” read more

    "...the candle’s inspirations, including femme identity, lesbian pulp fiction and Ms. Nilsen’s favorite cocktail, the rosy-hued Clover Club." read more

    “These sales are happening without any sales or marketing on Nilsen's YouTube channel and minimal mentions on Instagram.” read more

    "They talk about capturing uncommon notes like desert air and pignoli cookies, and tell the story of the high school fantasy that inspired one of their most popular candles." read more

    “The New Savant is a candle company worthy of stock-piling. Considering how involved the founders are with the brand, each The New Savant purchase evokes a sense of community.” read more

    "...try lighting up a scent like The Usual and not being instantly transported to a delightful cafe filled with the aroma of fresh-brewed coffee and just-out-of-the-oven chocolate cake" read more

    "The queer, women-owned brand brings imaginative scents (specially co-created with master perfumers from a storied Swiss fragrance house) into homes, inspired by personal experiences past and present." read more

    READ ALL PRESS
    Discover our Core Collection * Discover our Core Collection * Discover our Core Collection * Discover our Core Collection *
    Discover our Core Collection * Discover our Core Collection * Discover our Core Collection * Discover our Core Collection *

    Ready to take a sniff around?

    Here are some places to start.

    Meet the Founders

    Ingrid and Erica founded The New Savant in December 2020. After spending the better part of their careers making things for the Internet, they set new sights on creating analog joy through the powerful sense of smell.

    Ingrid & Erica

    Sign Up for Special Perks!

    Our SMS subscribers get first access to launches, exclusive content like sneak peeks, special notes from Ingrid and discounts that *no one else gets*!

    Text "SAVANT" to 855-749-2311

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    Recent News

    More News
    1. Read more: Something Wicked This Way Drops
      Something Wicked This Way Drops

      Something Wicked This Way Drops

      It's the most wonderful time of the year... SPOOKY SEASON! That can only mean one thing: the return of our most coveted scent, Witching Hour. Here...
      Read more
    2. Read more: Everything You Need to Know About the Early Light Drop
      Everything You Need to Know About the Early Light Drop

      Everything You Need to Know About the Early Light Drop

      This is our season and it's time to get cozy! In addition to the return of some fall faves, we've got a new scent dropping next week and let me te...
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    3. Read more: Everything You Need to Know About the Late Checkout Drop
      Everything You Need to Know About the Late Checkout Drop

      Everything You Need to Know About the Late Checkout Drop

      A new summer scent is coming dropping tomorrow and we think it'll become a fast favorite, so get your alarms set! This drop will be a little diffe...
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